The field of Fashion is generally believed to be associated
with the fields of designing and modeling. When we discuss about this industry,
we can easily visualize models walking on ramp or different exhibitions
showcasing a designer’s collection. In reality, this field encompasses of
different disciplines in its ambit. This includes marketing, visual
merchandising, manufacturing, communication and more. While professionals must
possess technical skills and innate sense of styling to become a part of this
industry, it is also significant for them to gain comprehensive knowledge of
various factors and processes through which the final product can reach the
targeted audience. Pursuing fashion technology courses can
help interested candidates to gain requisite industry knowledge.
Fashion Communication is one important discipline that is
gaining popularity amongst masses. Professionals in this
domain work with people across the organization and the industry. They are
responsible for managing various projects along with handling internal and
external communication.It is an important aspect which plays a crucial role in
efficient functioning of varied operations pertinent to the industry. They must
possess strong verbal, written and editing skills along with the ability to
work with industry-relevant tools and software.
They are primary responsible for communicating the brand
value and identity to the public at large. They act as a bridge between
industry professionals and the general public. Their role also covers conveying
to industry experts the preference and choices of the targeted audience. Their
efficient work across all stages and processes can ease the whole process,
thereby making it effective and creative. AAFT School of Fashion and Design is
a premier institute in Delhi NCR that is listed among best colleges for fashion
designing. Its state-of-the-art facilities offer students an
opportunity to gain practical exposure. Along with a range of UG/PG designing
courses, it also provides diploma and degree programs in fashion communication.
Students get relevant industry exposure through various hands-on workshops,
seminars, master classes, fests and other activities.
